Nicolas Fioresi is a B2B content marketer who writes SEO and GEO content for SaaS brands. This portfolio covers 62 ghostwritten pieces for Workvivo, Intercom, UserView and Stenn, published under their bylines.
What he writes about
- Customer support and CX: 33 articles for Intercom and UserView, from live chat and knowledge bases to machine learning, call center AHT and the cost of escalations.
- Employee experience: 4 ebooks and 7 customer stories for Workvivo, including Zoom, Mater Private and Inghams, plus a guide to improving company culture.
- eCommerce and SaaS growth: 17 posts for Stenn on SEO, social proof, upselling and SaaS sales strategy.
Formats
51 blog posts, 4 ebooks and 7 customer stories in English, plus 7 ebooks in Portuguese.
Beyond SaaS
He also writes in Portuguese, his native language, and has written for 16 Brazilian brands, from banking and pharma to hospitality. 4 are current accounts, including Inter and SimplesVet.
51 blog posts for four brands, most of them on customer support and CX. Ten showed up on Google’s first page for their main keyword in an October 2026 check, and those are listed first.
By brand
- Intercom: 18 Learning Center articles on AI and machine learning in support, knowledge bases, chatbots, ticketing and customer success. 4 were never published and are shared as Google Docs.
- UserView: 15 posts on live chat, call center metrics like AHT and FCR, escalations and customer retention.
- Stenn: 17 posts on eCommerce and SaaS growth, from SEO and PPC to upselling and sales strategy. Stenn’s site went offline in 2024, so these open the original drafts.
- Workvivo: a guide to improving organizational culture.
11 ebooks: 4 in English for Workvivo and 7 in Portuguese for Brazilian brands. Most open as PDFs.
In English
Workvivo guides on bringing AI transformation into company culture, building an internal comms strategy around it, creating a world-class culture, and communicating with frontline teams.
In Portuguese
- Inter, the digital bank: 6 ebooks on investing, covering Tesouro Direto, real estate funds, fixed income, crypto and building a portfolio, plus one on earning extra income.
- SimplesVet: a beginner’s guide to running a pet shop and grooming business.
7 customer stories for Workvivo, each built around a customer’s results. The three newest are listed first.
- Results in numbers: Zoom saved $250K and reached 89% participation. FranceTV Publicité connected 90% of its teams in three weeks.
- Frontline and spread-out teams: Inghams (8,200 frontline employees), Adelaide Oval (2,000 event staff), White Castle (9,000 team members) and Fennies Nurseries (800+ educators across 24 sites).
- Recognition: Mater Private Network went from no recognition program to Ireland’s Best Workplaces list.
Portuguese is Nicolas’s native language. He has written 209 blog posts and 7 ebooks for 16 Brazilian brands. 4 are current accounts: Inter, SimplesVet, FastHotel and Experimento Intercâmbio Cultural.
By industry
- Software and SaaS: Zendesk BR, Braze BR, Agendor, Bling, SimplesVet, FastHotel, Frota 162 and GoDaddy.
- Finance and benefits: Inter, a digital bank, and Ticket, a meal and food benefits provider.
- Health: four Hypera Pharma brands, Epocler, Neosaldina, Tamarine and Estomazil.
- Consumer: Astrocentro, the biggest set at 45 posts, and Experimento Intercâmbio Cultural, a study-abroad agency.
Each brand below shows a few of its articles. Tap ⋮ or “More from” to see the rest.